Bangladeshi denim merchandise are dominating the global markets by means of beating its competition within the EU markets in addition to within the US by using occupying a lion’s share of the proverbial denim pie. As of now, Bangladesh is the biggest exporter of denim products to Europe with a 27% market proportion topping China, the biggest exporters of clothing products to each Europe and America. With a 14.20% market share, Bangladesh now could be also the third biggest exporter of denim merchandise inside the US after Mexico and China. consistent with Eurostat, records directorate of the eu commission, Bangladesh in 2017 exported denim products well worth of €1.30 billion – a 0.fifty four% hike from 2016’s €1.29 billion. but, Bangladesh’s closest competitor Turkey has posted a four.36% boom to $1.12 billion within the equal duration. Bangladesh earned $507.ninety two million – a nine.55% increase – exporting denim merchandise to the usa markets in 2017, which turned into $463.61 million in 2016, in line with information from the office of Textiles and apparel (Otexa) in the US. China earned $921.ninety million with 1.41% terrible boom, at the same time as 2d biggest exporter Mexico registered 7.9% bad growth by earning $793.42 million. meanwhile, Pakistan and Vietnam, the two closest competition of Bangladesh, published nice growths via over 13% incomes $213.seventy eight million and nearly 20% earning $207.28 million, respectively. Bangladesh currently exports Blue Denim Trousers WG, Blue Denim Trousers MB, Blue Denim Skirts, Blue Denim Jackets, Blue Denim healthy kind Coats MB, Playsuits, and Sunsuits, amongst different products, to the international markets. The primary global outlets to which Bangladeshi marketers also supply denim merchandise include H&M, Uniqlo, Tesco, Walmart, Levi’s, Diesel, Wrangler, G-superstar, s.Oliver, Hugo Boss, and gap.

The reasons at the back of the lead

New investments both in fabric and clothes production and expanded ability are gambling principal roles in establishing Bangladesh’s dominance within the US and European markets. however manufacturers are also making an investment in research and development of excessive end products, helping them get a better rate. in the meantime, development of the protection well-known within the apparel industry has additionally drawn the eye of extra global consumers.  “investment in denim fabrics and denim production has extended sharply. As a result, production ability has extended too, pushing the export earnings up and taking the lead inside the global markets,” Sayeed Ahmad Chowdhury, standard manager of rectangular Denim, instructed the Dhaka Tribune. He stated manufacturers now also are taking less time to provide the products as they’re sourcing the fabrics from nearby turbines in preference to importing. “As a end result, shoppers are placing extra orders right here.” within the closing two years, square Denim has extended its production ability from 1.five million meters to a few million. thinking about the increasing call for, Sayeed said, they’ll be launching some other unit quickly. Envoy Textiles dealing with Director Abdus Salam Murshedy told the Dhaka Tribune: “shoppers continually want pleasant fabric on the subject of denim products. to manufacture first-class fabrics, cutting-edge era is ought to for any organization. And we’ve already mounted that.” generating five million meter of denim material each month, Envoy Textiles is currently the number 1 LEED Platinum licensed inexperienced factory inside the world. two years returned, Bangladesh became rather dependent on imported denim fabric. “Now, we are able to meet approximately 50% of the demand locally and are also exporting to a number of the globally renowned customers,” Murshedy stated. in step with Bangladesh fabric Mill association (BTMA), Bangladesh currently has 31 denim fabric manufacturing turbines, which produce over 400.forty million meter fabric every yr.

boom opportunity

in keeping with marketplace research and advisory company Technician, the worldwide denim and denims marketplace is really worth approximately $60 billion. but, the denim enterprise is expected to grow at a compound annual growth fee (CAGR) of over 6.five% by means of 2020. Asia Pacific nations (APAC) is anticipated to be the fastest developing market for denim denims, said Technician information, and China is the quickest growing u . s . a . within the location. due to the fact that Bangladesh is now the largest exporter to the eu and holds a huge percentage in US markets, there’s an big opportunity to grow – in particular in top class denim denims market, which is anticipated to develop at a CAGR of 12.23% by 2020 within the location. “there is hardly any adult within the global whose cloth cabinet does not contain at least one pair of denims. furthermore, jeans at the moment are worn and cherished via girls and kids across the world. So the possibility of Bangladesh’s denim export growing inside the coming years is absolutely vibrant,” Denim expert constrained dealing with Director Mostafiz Uddin informed the Dhaka Tribune.  “If Bangladesh could make its footing more potent in growing layout and innovation, then the sky’s the restrict for our denim enterprise,” he said. in line with a examine with the aid of Cotton Inc, seventy one% of human beings in Europe and Latin the united states enjoy sporting denim, followed by 70% within the US, fifty eight% in China, and 57% in Japan. given that customers are greater careful approximately environmental and health risks issues, the denim merchandise manufactured by a sustainable method are becoming greater famous. In a current improvement, Bangladesh is likewise turning the garb manufacturing manner into an f6ba901c5019ebe39975adc2eb223bef one by establishing green factories – a main advantage – which eat less water and other herbal assets, said Abdus Salam Murshedy. except, greater garb agencies are apparently moving from China to Bangladesh as the employees’ wages in China have increased, and the USA is likewise moving toward producing excessive value products rather than primary and mid-variety ones.

demanding situations and ways ahead

despite being a global marketplace leader in denim merchandise, there are also some challenges ahead for the Bangladeshi manufacturers. according to human beings from the developing industry, rate of fabrics and getting application offerings – together with fuel and strength – hindering new investment are a number of them. transferring towards price added merchandise is another difficulty that desires more interest. “production price has gone up, but the manufacturers are forced to offer lower fees due to charge cuts inside the completed products with the aid of international stores,” said Sayeed Ahmad Chowdhury. on the grounds that most of the denim products are restrained in fundamental objects, the important thing to fulfillment within the worldwide marketplace is innovation in designs and washing, he said. Mostafiz Uddin, additionally the founder and CEO of Bangladesh Denim Expo, brought that the assignment for Bangladesh is simply too also adding in addition price to denim merchandise thru layout improvement and innovation. What the arena currently needs, they all agreed, is extra investment in research and innovation to satisfy the growing worldwide call for in trendy and trending denim merchandise. To tap the increase opportunity and help with product diversification and price addition, Bangladesh authorities need to prioritize denim products and provide all out support to the entrepreneurs, added former BGMEA president Murshedy


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